Fashion, cigars, watches and more. IDENTITY Communications previews just some limited edition Year of the Rat goodies.
Just using red and gold colours or number 8’s in creative to target Chinese consumers doesn’t cut-through anymore.
Just in time to welcome the Year of the Dog, Brenda Leung, Identity Communications Insights and Production Manager writes about…
This year, Chinese New Year, Tet, Lunar New Year falls on Friday, 16 January 2018. There are at least 13 celebrations…
This year's Australia Day lamb ad from the folks at Meat and Livestock Australia pushed up a lot of people's…
This article by Thang Ngo was first published on SBS World News. Major Western companies - from the big banks…