Sean Zhu, Identity Communication's business analyst shines a spotlight on a potential audience that's worth $32b. If you’re a marketer,…
Audience size and English language proficiency are often the two most critical selection criteria for multicultural marketing campaigns. IDENTITY Communications,…
IDENTITY Communications, the intelligent multicultural marketing agency takes a quick look at the cultural diversity in these electorates. July 28…
If this story resonates with you, I think you have a career with Identity Communications - the intelligent multicultural marketing…
New migrants are an immediate source of potential consumers for your brand. Brenda Leung, Identity Communications Insights and Production Manager…
Tailoring your creative to specific multicultural audiences will deliver a 100% increase in engagement, says Thang Ngo. Marketers need to…
Experience the joy of New Year all over again. Celebrate Thai, Lao, Khmer, Tamil new year in Sydney during April.
What creative should I use for my multicultural campaign? The answer is easy, and not easy. Identity Communications, the intelligent…
This year, Chinese New Year, Tet, Lunar New Year falls on Friday, 16 January 2018. There are at least 13 celebrations…
China has exploded as a by-election issue in Bennelong. How much will it affect Saturday's result? IDENTITY Communications reckons it's…