Using WeChat to reach Chinese consumers in Australia

7 years ago

How to reach Chinese audience in Australia with WeChat Are you interested in Marketing to Chinese consumers? Nolan Yu, a former…

Key Statistics From The 2016 Australian Census

7 years ago

Key multicultural stats from the 2016 Census June 27 release. The Census is the most comprehensive research into diverse communities…

Top 10 Languages Spoken in Australia – 2016 Census

7 years ago

The top languages spoken in Australia confirms our changing diversity. The Australian population as at the 2016 Census was 23.4m…

A Corporate Cultural And Food Experience

8 years ago

You can rack up big bucks on corporate entertainment, or stand out from the crowd and give them an rich…

How To Engage A Multicultural Audience Through BTL Activities?

8 years ago

Think more than just advertising when you're planning a multicultural marketing campaign, writes Brenda Leung, IDENTITY's Insights Manager.  Below The…

NITV And IPG Mediabrands Announce Unique Indigenous Partnership

8 years ago

Justified criticism about the lack of diversity is good. We think providing positive solutions is better.  Rightly, the lack of…

5 Trends That Will Change Multicultural Marketing In Australia Forever

8 years ago

IDENTITY Communications are predicting the multicultural marketing industry in Australia will change dramatically in 2017.  Here's why. We're not talking…

Sydney’s Best Pho

8 years ago

We work hard and smart at IDENTITY multicultural marketing agency, but there's always time for food! IDENTITY's Thang Ngo writes…

Top 10 Countries Of Birth In Australia 2016

8 years ago

The main Australian Census data is scheduled to be released on 27 June. We couldn't wait that long. Here's our…

Top 10 Languages In Australia 2016

8 years ago

Ahead of Tuesday's 2016 Census stage one release, Cadreon and IDENTITY Communications have collaborated to predict Australia's total population and…